Social Psychology

Student Learning Program

Chapter 14: Helping and cooperation

Key Terms

Altruism
Behavior intended to help someone else without any prospect of personal rewards for the helper

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In this chapter

  1. Chapter 14 introduction
  2. When do people help?
  3. Why do people help? Helping for mastery and connectedness
  4. Role of superficial or systematic processing in helping and cooperation
  5. Prosocial behavior in society
  6. Chapter overview (PDF)
  7. Fill-in-the-blanks
  8. Multiple-choice questions